Cookie policy

1. What cookies are

They are small files a website stores in the browser to remember information between visits. This site also uses browser local storage for the same purpose.

2. Cookies we use

• Technical or necessary: enable basic site functionality, such as remembering the selected language.
• Measurement: Google Analytics 4, through Google Tag Manager, to understand which content is useful.
• Advertising: Google Ads, Meta Pixel and TikTok Pixel, to measure campaign effectiveness and show relevant ads.
• Attribution: we store advertising click identifiers (utm, gclid, gbraid, wbraid, fbclid, ttclid) for ninety days to correctly attribute the requests we receive.

3. How to disable them

You can block or delete cookies from your browser settings. Note that disabling technical cookies may affect how the site works. You may also install the Google Analytics opt-out add-on or manage your ad preferences on each platform.

4. International transfers

Measurement and advertising providers may process information on servers located outside Colombia, under their own privacy policies and with the corresponding contractual safeguards.

5. Updates

This policy may be updated when the tools used change. The version in force is always the one published on this page.